Representation
Bringing awareness to the scoliosis community through visibility in fashion.
“At the heart of the Pre-Fall ’22 Collection is a design collaboration with supermodel Martha Hunt, whose life and career have been shaped by scoliosis. Through her determination, advocacy, and resilience, she turned her reality into something positive and inspirational. Martha’s success in the fashion world is a testament to her physical and mental strength.”

L’BEAUTÉ, SS24 PRINT ISSUE N12
“Hunt underwent scoliosis surgery—a spinal curvature—many years ago, which led her to found Enuval, an NGO focused on helping young women going through this condition.”

Inégal wants to empower everyone doing the work to overcome limitations.
All of our unique journeys consist of twists and turns, both physically and spiritually. This exclusive art by Lindsay Adams, titled Uniquely Uneven: Beauty In Differences, symbolizes how beauty isn’t defined by a standard concept. It’s in the unusual shapes— a defiant display of curved lines and imbalances, imperfect in its nature. It’s in the unknown struggles longing to be seen, like flowers blooming through cracks in the pavement. By wearing this print I honor resilience and personal growth while spreading awareness for everyone affected by scoliosis.
With love, Martha

Evening Standard Insider, Martha Hunt: 'Scoliosis is the driving force of my modeling career'
“After undergoing a spinal fusion surgery to correct her scoliosis as a teen, Victoria's Secret model Martha Hunt has built a brand that gives back.”

InStyle, InSTYLE Magazine April 2021
“Model Martha Hunt shares a few of her favorite things.”
